Q: Hi Linda. I am finding it hard to relate to this whole “pink ribbon movement” and I am starting to dread October as it’s a constant reminder with the “sea of pink.” I wonder why the resistance and also if you ever felt the same?
A: I do not have a resonance with the Pink movement for a few reasons.
The “Pink movement,” and Pink ribbons represent support for breast cancer and also giving money which is supposed to be going toward Breast Cancer Action. The problem is, the movement has become commercialized, allowing companies to use the pink ribbon to sell their products with too little of the profit going toward the research.
Another problem to consider is the fact that Breast Cancer itself has become big business with drug companies, doctors and hospitals all making money. This has to make us question where the money is going, and are these programs making steps toward ending the growing problem, or just treating it?
They also use the slogan “Breast Cancer Survivors,” which was meant to make us feel “we” are lucky to have gotten through something. However, personally, being a “survivor,” has never resonated for me. It keeps me feeling like a victim of the dis-ease, and I do not see myself as a victim. I see myself as a THRIVER. I see myself as someone who is committed to living a life from the most positive place I can. Someone who knows they are strong, and someone who will not hand my care over to doctors, but instead will investigate and than use the doctors and treatments that make sense for my own personal well being.
By not supporting the Pink Ribbons, we are not saying we do not support our sisters who are going through this disease. If you want to help someone fighting breast cancer, be with them, help them share with them and empower them to make the best decisions they can for them. If you want to give money, investigate and make sure these are organizations dedicated to help stop the disease, and not just treat it.
So, you are not alone in your feeling resistance.